Terminus was recognized for its strengths in native channels and advertising options, vision and strategy across use cases and industries and the company’s network of certified service partners.
Terminus pioneered the ABM category and continues to lead the way for B2B marketers revolutionizing the way they go-to-market. Our recognition as a Leader in Gartner’s Account-based Marketing Platform Magic Quadrant is the most recent validation of our ongoing commitment to innovation,” said Natalie Cunningham, Terminus CMO.
“With this latest recognition, Terminus is the obvious choice for marketers seeking advertising capabilities as a part of their ABM strategies. In 2022, we have been recognized as a leader in the two top analyst reports for ABM and are the only ABM platform recognized as a leader in B2B Advertising.”
The Magic Quadrant for Account-Based Marketing Platforms published both in January and December 2022. Gartner, Magic Quadrant for Account-Based Marketing Platforms, Ray Pun, Christy Ferguson, Julian Poulter, and Jennifer Silverstein, 6 December 2022.
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