Data usage and spending is exploding but only 12% of B2B marketers actually have confidence in their data. B2B CRM data is painfully inaccurate and incomplete, and manual efforts to clean, de-duplicate and activate are slow and expensive. This leads to poor conversion rates, an incomplete view of buying committees, and misleading ROI.
The Terminus CDP solves all these problems, providing accurate and trusted buying team data so customers can connect directly with key decision makers at their target accounts. In this webinar, we’ll dive in to:
Audra Felten | Matt Belkin |
Senior Director, Product Marketing | EVP, Data, Strategy, and Partnerships |
Terminus | Terminus |